The big question this weekend wasn’t whether or not Sony’s latest Spider-Man flick would be #1 (it is), but, rather, how exactly would audiences respond to a rebooted franchise just five years after the first trilogy wrapped up and just a decade after Sam Raimi’s films began. Well, if the Cinemascore is any indication: A-
Truth is, “The Amazing Spider-Man” left audiences tingling as the web-slinger netted $65 million this weekend and $140 million since its debut on Wednesday. Internationally, Spidey has now scored over $200 million, as Sony’s worldwide webbing has caught a spectacular $341.2 million.
According to Sony, 44% of the weekend’s domestic tally came from 3D grosses, and 10% of that from IMAX, whose larger than life screens accounted for $14.3 million domestic over the six-day holiday weekend.
DC haters gonna hate, but that makes this Spider-man reboot even more successful that Nolan’s Batman relaunch, “Batman Begins.” Warner’s 2005 film debuted with a weekend total of $45 million with a six-day cume of $79 million.
With a price tag of $220 million, Marvel’s mightiest property outside “The Avengers” has officially been successfully rebooted. That’s a welcome relief for Sony, as they already have the Spidey-sequel slated for release on May 2, 2014.
Universal’s “Ted” continued to cozy up to audiences as Seth MacFarlane’s fuzzy friend lost just -40% of his stuffing in its second weekend, scoring $32.5 million and now easily on pace to top $200 million. Total for the $50-million, R-rated comedy is $120 million in just ten days of release.
“Brave” also hit the sweet spot for audiences, as Pixar’s latest landed in third place with $20.1 million. Total haul is now $174 million domestic, with wide international rollout still to follow. Overseas, in 13 territories, it has already accounted for $36.6 million.
In related news, Disney announced it has become the first studio of 2012 to cross $1 billion at the domestic box office, becoming the fastest studio to do so—188 days—and reaching that mark 16 out of the last 19 years and, now, 7 years in a row. Now can we get some free Mickey ears, or what?
Oliver Stone’s latest joint, “Savages,” confiscated $16.1 million for Universal in fourth place. Surprisingly, this stoner-action flick is Stone’s third best debut ever, after “World Trade Center” and “Wall Street: Money Never Sleeps.” With a budget of $45 million, this was a relatively low risk project, and should see some green when the global box office harvest concludes.
“Magic Mike” was depantsed in fifth place, as Steven Soderbergh’s bananarama-drama dropped a whopping -60% with $15.6 million. That’s not really a surprise as—wait for it—“Mike” was extremely front-loaded. C’mon, aren’t all male stippers?!? Still, with a budget of just $7 million and now $72 million in the spank bank, this is already one of the biggest surprises of the summer and a major pick-up for Warner Bros after both “Dark Shadows” and “Rock of Ages” disappointed.
Katy Perry better stick with the Smurfette routine, as her 3D documentary “Katy Perry: Part of Me” wasn’t exactly a fireworks show, opening in eighth with $7 million and $10 million since its Thursday bow. Ask Paramount why it didn’t open the film on the 4th of July, because I don’t have an answer for you. Perry has this one song, called “Firework,” maybe you’ve heard of it?
Regardless, the song and dance chronicle of Perry’s divorce to Russell Brand cost just $12 million, so this will be a minor hit for Paramount. That said, I’m not sure it warrants giving studio the rest of the summer off—Paramount doesn’t have another release scheduled until “Paranormal Activity 4” in October.
In comparison, this does prove Perry is certainly no Bieber. His 3D concert film—also released by Paramount—delivered a knockout opening punch of $29 million on its way to $73 million. And, for those keeping track, even The Jonas Brothers had a better opening number: $12.5 million.
With $26 million, “Moonrise Kingdom” is now Wes Anderson’s highest grossing film outside of “The Royal Tenenbaums,” which topped out at $52 million in 2001. His endearing, enigmatic drama stayed in the Top 10 as it dropped just -4% this weekend, grossing $4.6 million in its seventh week in theaters.
Woody Allen’s latest “To Rome with Love” was shipped into wide release in 806 theatres and saw it check into the Top 10 with $3.5 million—$4,345 per. The Sony Classics pic has now totaled $5.2 million. In comparison, “Midnight in Paris” went wide in its fourth weekend and hit $5.8 million—$6,177 per.
Next weekend, “Ice Age: Continental Drift” is the only game in town. Expect Fox’s four-quel to easily break the ice at #1 with $45+ million. The threequel, “Dawn of the Dinosaurs,” is most known for its worldwide box office parity, as it grossed $886 million worldwide, however only 22% of that coming from domestic audiences.
That trend is one of the major reasons Fox decided to launch the film two weeks in advance in foreign sectors, and it is already paying off handsomely as “Ice Age 4” scored an additional $80.6 million this weekend and now $198 million total.
Jul 8, 2012